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Ascential Extends Relationship with IBM
Ascential Software Corporation today announced that it will continue to help IBM to more quickly and effectively migrate new customers to the IBM DB2 Universal Database from competing databases. IBM will use Ascential DataStage as a key component of its Data Management Competitive Migration Service to help make porting to DB2 easier, faster and more cost effective. "DB2 provides unique value to growing companies, and more and more businesses recognize this. So we want to do everything possible to help ensure that the migration to DB2 is as smooth as possible," said Alan Grady, vice president, IBM Information Management. "That is why Ascential DataStage is being offered, as it is deeply integrated with DB2 and provides broad database connectivity, scalability and reliability." The Ascential Enterprise Integration Suite is part of the reference architecture of several IBM software solutions, including the company's recently announced risk and compliance solution. IBM and Ascential Software share more than 200 joint customers, including Lloyds of London, Nordea and Credit Agricole. "Ascential Software and IBM have enjoyed a long and successful partner relationship in areas ranging from business intelligence infrastructure to application migration and infrastructure consolidation," said Mark Register, chief marketing officer and vice president, marketing, industry solutions and global alliances for Ascential Software. "Ascential Software delivers the ideal complement to DB2, enabling IBM customers to quickly access the powerful functional capabilities provided by DB2 Information Integrator and Cube Views." With the Ascential Enterprise Integration Suite, companies can streamline operations, improve customer support, expedite business transactions, and make tactical and strategic decisions on the basis of the best available information. Ascential Software's data integration platform is designed to help reduce risks and costs, and support key business initiatives by integrating virtually all corporate data types and automatically analyzing, cleansing, enhancing, and delivering that data in an understandable format, at the right time, to the systems and people who need it. The Ascential Enterprise Integration Suite integrates data from complex business transactions with customers and partners, operational data moving within the enterprise, and analytical data supporting critical business decisions.