INDUSTRY

Informatica Corporation (NASDAQ:INFA), a leading provider of data integration and business intelligence software, today announced that Retail Ventures, Inc. (NYSE:RVI), one of the nation's leading discount retailers, has chosen Informatica PowerCenter as its enterprise data integration platform to help the company react to rapidly changing customer demands. PowerCenter will integrate information from various systems to help buyers, merchandisers, marketers, finance professionals and other corporate personnel conduct price optimization, category management, inventory analysis and markdown analysis. "Information timeliness is vital to our continuing ability to provide consumers with value for their money," said Ken DeWitt, senior vice president and CIO at Retail Ventures, Inc. "PowerCenter will help provide the comprehensive, up-to-date business view we need to stay nimble in a highly competitive environment and to make proactive decisions that benefit our customers and our bottom line." "Already a highly successful diversified retailer, Retail Ventures' continued expansion will be greatly facilitated by having a high-performance, unified data integration platform in place," said Clive Harrison, executive vice president of worldwide field operations at Informatica. "We're pleased that RVI has picked Informatica to implement a scalable and robust infrastructure for continuous visibility into huge volumes of retail operations data." RVI operates a strong portfolio of off-price retailing brands with three very distinct retail concepts: Value City Department Stores, DSW Shoe Warehouse and Filene's Basement. These brands bracket the off-price retail segment, both in terms of price point and merchandising as well as geography. Retail Ventures, Inc., headquartered in Columbus, Ohio, is a leading off-price retailer with stores in 29 states in the Midwest, Northeast and Southeast. It currently operates 116 Value City Department Stores, 145 DSW Shoe Warehouse stores and 21 Filene's Basement stores.