Intel, Microsoft and UC Berkeley are celebrating the opening of the Parallel Computing Laboratory. The lab is designed to foster creativity by encouraging spontaneous interactions between faculty and students in parallel computing applications, software engineering, programming languages, libraries, testing, operating systems and computer architecture. Parallel computing has become essential to enhancing program performance and satisfying the increased demands for power efficiency and small form factors. This lab helps address the challenge ahead bringing the benefits of multi-core processing based on tens or hundreds of cores to mainstream developers and consumers.