SCIENCE

Fifty SMEs participate in 'Digital Marketing Techniques' from Web 2.0 to Web 3.0

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Category: SCIENCE
  • CESGA Organized by the EVITA project within the European program INTERREG IVC. 
  • Digital marketing and policy guidance on transfer of business support, central themes of the Second Conference on Guidance to SMEs. 
Tomorrow, A Coruña II Orientation Day for SMEs will be held and organized by the Supercomputing Center of Galicia, CESGA in the European project EVITA (Program INTERREG IVC). In the day free support, involving more than 50 SMEs and business support organizations. At the workshop, they will present European best practice business support for improving their use of Internet and ICT and will be a panel on transfer of business support policy (Policy Maker Workshop).

It also will give a seminar on Internet positioning and digital marketing tools to support companies in the network, tele-training and Digital Marketing for SMEs, and Web 3.0.Titled "Digital Marketing Techniques. From web 2.0 to web 3.0" Montserrat Peñarroya, CEO of GEA, Internet Project Consulting and founder of Portal Solostocks.com (the largest B2B online marketplace in Spain), will give this seminar, which also will be presented EVITA European project and transfer of success stories in business support policies on Internet and ICT.

Among the techniques of Digital Marketing for entrepreneurs and companies, explain techniques that improve online communication, increased sales through the website and attract visitors, convert visitors into contacts and contacts on consumers. Will also discuss customer loyalty, Web 2.0 and 3.0, and positioning on the Internet.

The project avoids FIANALIZA

The event is co-financed by the European program INTERREG IVC., Within the EVITA project that began in 2008 and ends in December 2011. At this time, among other objectives, sought to raise awareness among policy makers on the importance of access to information society and knowledge on the part of SMEs, also increasing the speed of ICT use and electronic commerce in these small businesses and improving business processes by adopting best practices.

Through conferences, workshops, seminars and so on. and especially the creation of e-learning platform with rich media e-commerce training. With the day to be held tomorrow in A Coruña, avoid finishing their activities more than positive.

Event: Orientation Day II ásPEMEs
Day: Xoves, 22 de Setembro, 2011
Time: 9:30 to 18:30 pm
Place: Hotel Attica 21, A Coruña

More information:
http://seminario.e-negociogalicia.com/
http://vle.ftz.org.mt/course/view.php?id=106
http://www.evita-interreg4c.eu/
http://i4c.eu/
http://www.cesga.es